Previously, Joanna was Executive Director at the British Bankers’ Association running their policy department for personal and small business customers. Before that she was a House of Commons researcher and prior to that a primary school teacher.
In 2010, Joanna was awarded an OBE for services to people in debt and in 2022 she was awarded a CBE for services to financial inclusion.
Joanna is a director of the financial services trade association UK Finance, representing vulnerable consumers, Chair of the Advisory Panel at Birmingham University’s Centre on Household Assets and Savings Management and a member of the government’s Financial Inclusion Policy Forum.